In anticipation of the March 23 release of the all-new CGI action adventure TMNT, 4Kids Entertainment, Inc. (NYSE:KDE) and Warner Bros. Pictures have announced promotional and merchandising partners for the movie, based on the world-renowned Teenage Mutant Ninja Turtles franchise.
McDonald's, Airheads, Hot Topic and other retailers, including Wal-Mart, Kmart and Toys "R" Us will put promotional muscle behind the new movie starring the heroes in a half shell.
The impressive lineup of promotional partners supporting TMNT reflects the quality of the movie," said Alfred R. Kahn, chairman and CEO of 4Kids Entertainment, which is the licensing agent for the Turtles franchise. "This is a movie for everybody -- from today's kids to adults who were fans of the original television series almost 20 years ago."
15 years ago
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